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I posted my UK personal finance app on Reddit today. It did not go to plan.

Liam Kane · Kanehouse 5 min read

I posted WealthR on Reddit this morning.

By lunchtime, someone had told me I wasn't reading the room.

Fair enough, honestly. Here's the reply in full:

"You aren't reading the room (or sub in this case). This sub is inundated daily with vibe coded apps. There is very little demand and what demand there is, is covered by other apps or more sensibly a spreadsheet. I don't mean to be nasty or rude but this isn't the right place to pitch your app."

They weren't being nasty. They were being honest. And they're not entirely wrong — that subreddit is absolutely inundated with half-finished apps nobody asked for.

But here's where I'd gently push back.

"Just use a spreadsheet" is the most repeated advice in personal finance

And it's not bad advice. Spreadsheets are powerful, free, and flexible.

The problem is that most people don't actually use them. Not because they're lazy — but because building a spreadsheet that forecasts your net worth, models your ISA and pension together, calculates your FIRE number, and adjusts everything for inflation requires either serious spreadsheet skills or a serious amount of free time.

Most people have neither.

So what actually happens? They open a blank sheet, add a few column headers, feel briefly productive, and close it. The spreadsheet stays empty. The uncertainty stays.

That's not a personal failing. That's just the gap between "a spreadsheet could do this" and "I actually have a working spreadsheet that does this."

The "crowded space" problem

The reply mentioned the space is crowded. And again — correct.

It's crowded with spending trackers. Apps that connect to your bank, categorise your transactions, and tell you that you spent £340 on food last month and £47 on coffee.

Useful, maybe. But that's looking backwards.

What most of these apps don't do — especially for UK users — is look forwards. They won't tell you:

That's the gap WealthR sits in. Not "another spending tracker." A forecasting tool built specifically for UK investors that shows you where you're going — not just where you've been.

The number nobody talks about: what your money is actually worth

Here's something most UK personal finance apps quietly ignore.

Say your forecast shows £180,000 in 20 years. Sounds great. But £180,000 in 20 years — assuming 2.5% inflation — is worth about £109,000 in today's money. That's a meaningful difference, especially if you're planning around a specific retirement income.

This is the gap between nominal returns (the big number) and real returns (what your money actually buys).

// Nominal vs real — a simple example
£180,000 nominal → £109,000 real
at 2.5% inflation over 20 years — the difference is not small

WealthR has an inflation-adjustment toggle built directly into the forecast. Flip it on, and every projected figure deflates to today's purchasing power. The default is 2.5% — close to the UK's long-run average — but you can edit it to whatever you think is realistic.

// How the inflation toggle works

Say you're 30, investing £400/month, with £12,000 already in your ISA. The forecast shows your pot hitting £280,000 by age 55 in a base-case scenario.

Flip the inflation toggle on — set to 2.5% — and the same projection shows £163,000 in today's money. Still meaningful, but a very different number to plan around.

Worried inflation runs hotter? Bump it to 4%. Optimistic? Drop it to 1.5%. The chart updates instantly — no formulas, no rebuilding a spreadsheet at 11pm.

The insight below the chart tells you plainly: "you put in £X — compounding turns it into £Y. In today's purchasing power that's £Z." One sentence. No jargon.

What I'd tell someone who "just uses a spreadsheet"

Great. Genuinely. If it works, keep using it.

But if you've ever:

...then a spreadsheet could answer those questions. WealthR just already has.

"Knowing you spent £47 on coffee doesn't tell you whether you're on track to retire at 55. Tracking spending is the financial equivalent of only looking in the rear-view mirror."

No bank linking. No ads. No data selling. Free. Takes about five minutes to set up.

It won't fix the Reddit algorithm. But it might make your financial future a wee bit clearer — in real terms, not just nominal ones.

See where your money is actually going

WealthR forecasts your net worth year by year — with inflation adjustment, three scenarios, and your real UK account types. Free, no bank linking, built for UK investors.

Try WealthR free →

As for the Reddit post

I'll try a different sub.

⚖️ Not financial advice: This post is for informational purposes only. Projections are illustrative examples only. Speak to a qualified financial adviser before making investment or retirement planning decisions.